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Baywatch in Rio: Behind the Scenes with Pamela Anderson

Move over David Hasselhoff. Blonde bombshell Pamela Anderson has still got it and she is back on the scene in her iconic red “Baywatch” suit—this time to film a commercial for Ford Brazil. We got a...

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Meio & Mensagem Interview with Matt Eastwood: “A Diamond in the Rough”

Since 2009, the position for global Chief Creative Officer has been vacant at J. Walter Thompson, a network of the WPP Group, which will be celebrating its 150th anniversary in December. The last...

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The End of the Assembly Line

Only two professionals from the media sector hold CEO positions at the 20 largest agencies in Brazil. One of them is Ezra Geld, President of J. Walter Thompson Brazil since July 2013 (and the other is...

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